The Future of Retail Is at NRF 2026
November 12, 2025
by Malysa O’Connor
Retail’s Big Show returns to New York City this January, and it’s shaping up to be the most future-focused yet. NRF 2026: Retail’s Big Show takes place from January 11 to 13, 2026, at the Jacob K. Javits Convention Center, bringing together the leaders, innovators, and technologies that are shaping what’s next for global retail.
This year’s theme, “The Next Now,” captures retail’s evolution from traditional buyer-seller transactions to connected, experience-led commerce. As consumer expectations constantly evolve, the retailers who adapt the fastest will win—and NRF 2026 is where those conversations start.
Join Legion at NRF 2026 to explore our sessions, events, and booth experiences designed around the future of retail workforce technology.
What Makes NRF 2026 Different
This year’s show expands every dimension of retail learning, networking, and discovery:
- 175+ sessions with insights on emerging trends, operational efficiency, and future-ready retail strategies
- 1,000+ exhibitors across every category of retail tech, from automation to analytics
- The Startup Hub, where early-stage innovators reveal the next generation of commerce technology
- Foodservice Innovation Zone, with hands-on demos of the newest F&B tech and experiences
- Retail Store Tours through New York’s most innovative stores
- The AI Stage, a brand-new program showcasing real-world applications of AI, robotics, and agentic automation.
The Expo alone serves as a roadmap for what retail could look like in 2030. From predictive scheduling to intelligent labor optimization, you’ll find the tools that redefine how retailers operate at scale.
The AI Stage: Retail’s Next Frontier
Artificial intelligence has moved from concept to capability. NRF’s new AI Stage showcases how AI, robotics, and emerging automation are transforming the full retail value chain.
Expect sessions on:
- Integrating agentic AI for workforce optimization and demand forecasting
- Improving the employee experience through AI-driven scheduling and labor planning
- Leveraging predictive insights to boost store performance and customer satisfaction
Legion experts will be on the show floor at Booth #5257, demonstrating exactly how retailers can balance flexibility, compliance, and cost through intelligent automation.
Who You’ll Hear From
This year’s speaker lineup reads like a who’s who of global retail leadership:
- Marc Metrick, CEO, Saks Global
- Kecia Steelman, CEO, Ulta Beauty
- Harley Finkelstein, President, Shopify
- Caroline Brown, Global Brand President, The North Face
- Dane Mathews, Chief Digital & Technology Officer, Taco Bell
Each brings a unique perspective on transformation, from scaling innovation to building resilient organizations that thrive in a constantly changing world.
Retail Connections That Matter
Beyond the sessions and stages, NRF 2026 is built for connection. From the Opening Party to Retail’s Big Concert, every event blends business, collaboration, and culture. You’ll meet peers, partners, and innovators shaping the next decade of retail.
Legion will be hosting several exclusive events and meetups throughout the week. Visit NRF 2026 to explore where we’ll be, RSVP for sessions, and book 1:1 meetings with our team.
Why You Should Attend—and Visit Legion
NRF is where ideas meet execution—where the future of workforce management, retail operations, and customer experience becomes tangible.
At Legion’s booth, you’ll discover:
- Real examples of how top retailers use AI to optimize labor and reduce costs
- How predictive scheduling keeps teams compliant and efficient
- What agentic automation means for frontline operations
Whether you lead HR, operations, or store technology, our team will show how retailers are leveraging scheduling and employee engagement as strategic advantages.
Plan Your Visit
Event: NRF 2026: Retail’s Big Show
Dates: January 11–13, 2026
Location: Jacob K. Javits Convention Center, NYC
Legion Event Hub
Expo Pass: Free for qualified retailers
Don’t Miss “The Next Now”
NRF 2026 is the ultimate destination for future-focused retail teams. If you’re ready to discover how automation, AI, and data can unlock what’s next, meet Legion in New York.
Visit Legion’s NRF Event Hub to:
- Book a meeting with our team
- Find our booth and sessions
- RSVP for exclusive Legion events and after-hours experiences
Everything you need to plan your NRF 2026 experience is right there.
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